BlueArc case study: Dissecting the brain of the market pays off (Part 2)
Francis Moran case studies feature efforts to develop, implement and measure marketing programs. We are honored to have our work [...]
Francis Moran case studies feature efforts to develop, implement and measure marketing programs. We are honored to have our work [...]
Francis Moran case studies feature efforts to develop, implement and measure marketing programs. We are honored to have our work [...]
The setting: A buffet line at a Silicon Valley VC pitching event. An entrepreneur, not on the program, recognized me as a [...]
Even the best sometimes whiff at what really matters. Today, it's eWeek and Gartner. eWEEK's Big Ideas about Big Data [...]
In a previous post, I talked about the cool, capable, creative...and Brand-confused John Red Stone—a micro-entrepreneur musician who was a [...]
Image via Wikipedia John Red Stone (real person, but not his real name) is full-blooded Navajo. He is also a [...]
By Ken Rosen What is the role of social media as a sales channel to reach C-level executives and other [...]
Twitter. Egad. Yet another tool people love to hate. From parodies of the service to "hilarious" fake bios, we can [...]
By Ken Rosen Until 2006, the waters 22.5 miles off the coast of Pensacola Florida were like most coastal waters: [...]
If I had a nickel… By Ron Weissman When we last tuned in, a first time CEO had struck out [...]